Interviews

Title Description Interviewee Producer Duration
Postal codes Early in his career, Baddeley was involved in testing different types of postal codes for the UK. The optimization of a code to be remembered by the general population is a great example of applied memory research. Alan Baddeley goCognitive 00:02:05
The cognitive revolution After the 1950s dominance on learning psychology, Baddeley found himself facing a new paradigm that wasn't interested in the behavioral analysis of rats or pigeons. At the Cambridge applied psychology unit under the tutelage of Donald... Alan Baddeley goCognitive 00:05:11